Design with Purpose

Partner with our expert UI/UX team for custom, user-centered designs that drive results.

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Good design is purposeful—blending beauty with usability and strategy

We believe good design goes beyond creating an attractive interface; it’s about crafting user-friendly, goal-oriented solutions. Designing and refining a website or app can feel daunting, so we provide our clients with actionable roadmaps to arrive at successful results. To us, design isn’t just an add-on; it’s the driving force behind creating websites and apps that resonate and engage.

successful designs:

Meet business goals

Address user needs

Are accessible

Match technology requirements

Fit budget and schedule

Are scalable and maintainable

Don't take our word for it. See what our clients are saying about us.

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We had an inkling of what we wanted to build, but didn't know where to start. Chronos helped us design a product much different from and better than we had imagined, and data shows that it is having the impact we had hoped for.
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Chronos asks smart questions, quickly identifies issues, and is second-to-none when it comes to site architecture, UX, and design. They deliver websites that look and perform great and everyone on their team is incredibly easy to work with.
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The team at Chronos has become a close-knit extension of our marketing team, and we trust them implicitly with the evolution of our website. I can't tell you how many compliments we get on our site and how well it reflects our business and culture.

happy clients

Research-based design saves budgets

Projects are most successful when usability issues, user needs, and internal goals are clearly understood from the start. Addressing these factors early in the design phase saves both time and resources, as changes during development can be significantly more costly. Our designs are crafted with a deep understanding of your users, platform, budget and goals to avoid costly oversights and keep your project on track.

66%

of total project code relates to UI design

We design to align with your tech stack

Good code follows good design. A UI that fits with your existing tech stack ensures that the front-end interface and back-end infrastructure work seamlessly together. It reduces the need for custom solutions, middleware, or reworks which can save time and budget throughout the development process. Our team has decades of experience helping clients craft the perfect alignment between technology and design.

Thoughtful UX creates results-driven design

Our user-centered design approach focuses on creating intuitive, inclusive experiences that inspire loyalty and boost productivity. The result? Higher conversion rates and lasting user satisfaction. We use an iterative UX workflow to continuously refine designs based on user feedback and research. This process helps us address potential issues early and ensures that each iteration aligns more closely with user needs and business goals.

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Stakeholder and User Interviews

Usually our first step, stakeholder interviews provide essential insights and help align project goals to ensure the final design meets both user needs and business objectives.

Persona Development

We craft detailed representations of your target users to guide design decisions that align with their needs and preferences.

User Flow Creation

User flows outline the step-by-step journey a user takes to complete tasks within a product. They help us identify key interactions so we can design for them and optimize the overall user experience.

Wireframing

Wireframes serve as our project blueprints, where we map layout, functionality and content without the distraction of visual design elements.

Prototyping

Prototyping allows us to create tangible representations of our design ideas early on so that we can test and refine with users and stakeholders before final implementation.

User Testing

Understanding your audience is at the heart of great design. We conduct in-depth user research and testing to gather real insights, identify pain points and make informed adjustments that enhance usability.

Iterative Design

We employ iterative design to continuously refine and improve designs through repeated cycles of testing and feedback.

Accessibility-First Design

Accessibility isn't just a nice-to-have; it's essential. We prioritize inclusive design principles to ensure our designs are accessible to users of all abilities.

mini UX case study

Codon Learning

Overview

Codon Learning aims to transform STEM education in higher learning by leveraging pedagogy and technology. The founders envisioned a platform that would help instructors design high-structure courses and make learning more accessible for students.

Chronos was brought on to assist in creating Codon’s MVP, with a focus on defining the student-facing portion of the platform. The problem to solve? Most new students don't know how to effectively study and prep for high intensity STEM classes. As a result there are significant gaps in learning outcomes and a high rate of students dropping out of STEM.

UX Research Initiative

To better understand the problem, Chronos and Codon conducted an in-depth research initiative. It revealed that new STEM students often lack the skills to identify specifically what they don't understand about a subject. They needed a tool that would help them identify these concepts so they could take take a targeted approach to their studying. UX methods utilized:

Interviews with students, instructors and DBERs (discipline based education researchers)
Persona creation
Userflows
Design sprints
Wireframes and prototypes (both lo- and hi-fidelity)
flux

Solution - The Study Path

The solution was to integrate a feature called the Study Path into Codon's student platform—an interactive dashboard that would add structure to homework and exam prep. The premise:

  1. While doing homework on the platform, students reflect on if they found question concepts 'muddy' or 'clear' and flag them appropriately.
  2. Based on these flags (and their homework performance), the platform creates topic cards organized by granular learning objectives (LOs). These cards are sorted into groups that identify which LOs the student should spend more time on—their personal Study Path.
  3. Students use the cards for repeated rounds of practice and self-testing to improve their understanding of a concept. Their progress is tracked visually by moving the cards across the Study Path from ‘I Should Review’ to ‘Test Me!’ as they gain confidence in their knowledge.

Results

Iterative prototypes of the Study Path were built by the Chronos team and tested qualitatively by genetics and biology students at the University of Colorado Boulder. It was rolled out as part of the Codon platform in 2022 and is currently used in well over 400 college-level STEM courses nationwide.

Student reception of the Study Path has been positive and a recent study showed that it not only enhanced student performance, but also eliminated performance gaps for the least-prepared students.

Scalable UI creates cohesive experiences

Our team carefully curates color, artwork, typography, and micro animations to ensure a seamless design across every screen size. But we don’t stop at creating beautiful page mockups. We develop component libraries and design systems that make your design scalable for future growth and easily maintainable across diverse teams, fostering both consistency and efficiency.

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Brand Coordination

We ensure that visual elements, color schemes, and typography consistently reflect your brand's identity, reinforcing recognition and trust across all digital touchpoints.

Style Tiles

A style tile is a way to communicate a particular visual style to you as a client without creating a full mockup. It usually contains colors, typography, textures, image styles, and certain UI elements.

Pixel-perfect Mockups

We create high-fidelity mockups that precisely capture every detail of the final design, providing a clear representation to guide seamless development.

Design System

Consistency is key. Our design systems contain visual guidelines and component libraries that make it easier to manage design at scale.

Component Library

Utilizing a component library provides developers with a reusable set of pre-designed elements, enabling them to maintain a unified visual language with our design team.

Animations and Microinteractions

Thoughtful animations add to the polished feel of our designs by guiding users through tasks and making our interfaces more engaging.

Mini UI case study

Optum Plastic Surgery

Overview

In early 2024, the Polyclinic Plastic Surgery Center underwent a strategic merger with Optum Health, emerging as Optum Plastic Surgery. To align with the brand identity of its new parent company, Optum PS enlisted Hero Marketing to develop a cohesive visual language for the clinic. The Chronos design team was brought in to translate that language into a dynamic, modular website. Deliverables included:

Site architecture
Clickable wireframes
Design system and component library creation
Pixel-perfect mockups at mobile, tablet, and desktop sizes
Post-development, pre-launch QA

Design System

The initial phase of the project focused on building a comprehensive design system. Guided by Hero’s design concepts, the Chronos team began by developing a responsive typographical system that maintained readability and style across multiple screen sizes. Following this, a carefully curated color palette was established, meeting WCAG accessibility standards to ensure inclusivity and usability for all users. Spacing guidelines were then implemented to bring structure and visual clarity to each layout. Finally, a robust library of UI elements was created—including buttons, links, and navigation components—with distinct states defined for each.

Component Library

Building on these foundational elements, Chronos designed a comprehensive library of responsive content components. This modular approach enabled the team to rapidly produce a variety of unique page layouts by combining components like hero banners, image galleries, testimonials, service highlights, and call-to-action sections. The result was a scalable design that could accommodate future content needs and updates efficiently, ensuring that every page felt cohesive and visually appealing across all devices.

About Chronos Interactive

Chronos is an interactive design and development agency based in Denver, Colorado. Our broad expertise in digital technologies is crucial in providing solutions that benefit our clients from a technological, functional and financial aspect. Over 26 years, we have been extremely effective in delivering consistently high-quality results for clients ranging from Fortune 500 enterprises to local non-profit organizations.

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FAQs

Do you collaborate with agency design teams?

Yes! We frequently partner with other agencies on their client projects to translate their print and brand designs into beautiful and user-friendly websites, apps and kiosks. Together, we ensure that the final product stays true to the agency's creative vision while enhancing user engagement and satisfaction.

How do you design for accessibility?

We follow WCAG (Web Content Accessibility Guidelines) standards to ensure that our designs are inclusive for those with disabilities. We focus on design elements like color contrast, readability, intuitive navigation, clear layouts and accessible forms to accomplish this and perform both manual and automated checks to validate.

I know what I need - why do more research?

Even if you have a clear vision for your project, UX research is essential for validating that your website or app truly meets your users' needs and aligns with how they'll interact with it. Research uncovers insights into their behavior, preferences, and pain points that might not be immediately obvious. These insights can have a big impact on design choices or the technology stack your project is built on.

In short, user research minimizes the need for costly revisions and reduces the risk of launching something that doesn’t meet user expectations or solve the right problem.

When should user testing be done?

Ideally user testing should be conducted iteratively throughout the design process to gather ongoing feedback and insights. Regular testing at various stages—such as during prototyping, after major design updates, and before launch—ensures that user needs and preferences are continually addressed and potential issues are identified early.

That said—every project is different and a website will have drastically different testing needs than an app. We will help you determine what (if any) testing would be most beneficial for your project, and make sure that it fits your budget and timeline.

What services do you offer besides UI/UX?

We also have a top-notch team of full stack developers. For the full picture of our code offerings, visit our development page.

Recent Work

Chronos designed and developed Life. As Told By Youth. (LATBY)—a digital platform that empowers Colorado's youth by providing a creative space to share personal stories through film. With its intuitive navigation and rich multimedia design, the website offers an immersive experience that highlights youth-driven storytelling.

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Upwing Energy needed a website that would cultivate enthusiasm for their new technology in two diverse audiences—investors and risk-averse engineers. Chronos built Upwing a website with a richly interactive homepage and a modular interior design, capable of displaying large amounts of content in visually appealing layouts.

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Let's work together. Tell us about your project.

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